SPIN CYCLE With so many different scandal to his credit and numerous ongoing investigations pending, President Clinton has been bombarded by the media in a fashion not seen since the last days of the Nixon administration. Despite this unwanted attention, Clinton has managed to maintain lofty approval ratings and successfully deflect even the most ardent attacks. How does he do it? This question is answered in full in Spin Cycle, a backroom look at how news is created and packaged in the White House and the methods used to distribute it to the public. In painting a detailed picture of the hand-to-hand combat known as a press conference, Kurtz shows how the use of controlled leaks, meticulously worded briefs, and the outright avoidance of certain questions allows the White House to control the scope and content of the stories that make it to the front p....

Number Of Pages: 6

Number Of Words: 1390

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