The Battle For Your Mind: Persuasion & Brainwashing Techniques Being Used On The Public The Birth of Conversion/Brainwashing in Christian Revivalism in 1735. The Pavlovian explanation of the three brain phases. Born-again preachers: Step-by-Step, how they conduct a revival and the expected physiological results. The "voice roll" technique used by preachers, lawyers and hypnotists. New trance-inducing churches. The 6 steps to conversion. The decognition process. Thought-stopping techniques. The "sell it by zealot" technique. True believers and mass movements. Persuasion techniques: "Yes set," "Imbedded C