Media affects everyone and everything; There is no escape. Media is everywhere and surrounds everything. Henry Jenkins and Marshall McLuhan have differing points of view as to what the meaning of media is. They both, however, have their particular ponits which they describe well. Jenkin's talks about the different types of cultures that exist, focusing on popular culture, in his essay, "What Everyone Should Know About Popular Culture." Mcluhan talks about the concepts of Narcicism and the "Global Village." Both Jenkin's and McLuhan's ideas can be focused on a particular thing, such as Baseball. That can be further broken down and analyze