DOING BUSINESS IN GERMANY Like many other northern Europeans, Germans tend to take a deal-focused, low-context and monochronic approach to doing business. North Americans and Australians find Germans relatively formal, southern Europeans often describe them as reserved and most Asians consider them very direct. Of course there are important north/south and east/west differences in German business customs, not to mention significant individual variations. Keeping this in mind, the following profile describes the important general tendencies in business behavior you are likely to encounter whether yo