Affirmative Action: Opportunities of Character, Not Color Created in the 1960's, affirmative action programs attempted to undo past racial discrimination by giving preference to blacks and other minorities. The idea behind these programs was to help minorities gain the representation in the job market that paralleled their percentage of the population (Finley 1). Unfortunately, affirmative action has mutated into a thirty-year-old policy that places many underqualified minorities in positions over more qualified non-minorities. Preferential treatment of minorities h