The Federal Trade Commission, in submitting a Request For Public Comment Concerning Guides For The Dog And Cat Food Industry, is asking the American Public to assess guidelines for monitoring the pet food industry that have been in place since 1969. Since the basic thrust of the original guidelines was to control misrepresentation in the industry, it is hard to imagine that the public would disagree with the original intent of the guidelines. It would also be prudent to assess whether a review of such sound guidelines would be either necessary or worth the cost of carrying out the assessment. On the other hand, it has been thirty y